Deutsche See
Deutsche See /// Family of Fish
Challenge
Lasting corporate communication for Germany’s largest fish manufactory.
Solution
Family of Fish: A coffee table book that tells the fishing story of sustainability and is thus a contemporary document for all people who live with, for and from fish. In this way, we authentically reported on the sensitive topic of sustainability - without using the overused word once.
Play
Outcome
A spectacle – not only for the category. A finely tuned soundtrack. 90 seconds of goose bumps: We show how entertaining and charming advertising can be - without losing its punch.
Food photography
