Generation Germany

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Generation Germany

Challenge

As the largest political festival of its kind, Generation Germany needs a look that is not only recognizable, but also gives the event a strong democratic character.

Solution

Development of a young and modern corporate identity that can be used both on-site at the festival and online on all digital channels.

Play

Opinions and perspectives as different as night and day: the colors and angles of the letters in Generation Germany's logo show that the most diverse voices meet in discourse - and form a harmonious whole.

Outcome

A corporate identity that will characterize Germany's largest democratic festival for many years to come.

Partner

Lead-Agentur +KNAUSS
Production bsp media GmbH